Shoppers snap up 'luxury' hotel-style £49 down pillows slashed by 35% ahead of Black Friday

Furniture brand Heal's has long been known for its stylish, timeless designs and superior craftsmanship that embodies British luxury at a premium price tag. But the brand is the latest big name to launch a huge sale ahead of Black Friday with up to 30% off a broad selection of furniture, home accessories, and soft furnishings - allowing shoppers to snap up some affordable luxury for this winter.

What's more, while the event caters to all tastes, offering chunky discounts on everything from vibrant art prints to brighten up blank walls to throws and cushions that bring a snug winter feel, one of our top picks is an even better deal - coming in at 35% off the original price. The brand's British Duck Down Surround Pillows are now 35% off as part of the event and shoppers have been snapping up the hotel-style pillows complete with piped edging to szuzh up their beds.

The pillows, which are made in the UK using ethically sourced duck down, are perfect for a comfortable night's sleep offering medium support ideal for back and side sleepers. The duck feather inner core gives support while a soft down outer moulds around your head and neck to ensure the ultimate comfort.

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The outer cover is 100% cotton which makes it breathable and comfortable all night long. The pillow's cover is also downproof so you don't need to worry about loose feathers escaping.

Shoppers have praised the pillows for helping them sleep better. One five star reviewer said: "The pillow is very comfortable and supportive. i have slept well since I bought it."

A second reviewer added: "These are really lovely pillows. Perfect amount of support."

However one shopper had a slightly more mixed experience of the pillows, which were £75 before being reduced to £49 for the sale, explaining: "I ordered two of these pillows. One of them was well filled and a good support. However the other one has noticeably less stuffing in it, and when I came to use it found it gives much less support. I’ve been wondering if the central core is missing from the second pillow?"

Elsewhere, Heal's has slashed prices on all sofa beds and selected sofas by up to 20% - making it the perfect time to invest in a typically pricey piece of furniture. With the festive season just around the corner, a sofa bed is the perfect solution for comfortably accommodating guests, while a new sofa can rejuvenate your lounge.

True homeware fans may also recognise chic homeware brands included in the sale. This includes Broste Copenhagen, famed for its Nordic-inspired designs that inject a hint of Scandinavian warmth and elegance; Woolroom, an environmentally conscious brand specialising in luxury wool bedding; and Wireworks, which concentrates on contemporary wooden designs for a stylish, minimalist aesthetic.

However, it's worth noting that Heal's is a luxury homeware store, so be ready to spend more when shopping there. It's less about impulsive buys and more about investing in quality pieces, reports the Express. You can browse Heal's entire sale here.

If you're on the hunt for something more budget-friendly, high-street brands like Oliver Bonas and Dunelm also have discounted a range of appealing homeware items. Meanwhile, Debenhams also has an impressive Black Friday Preview shopping event ongoing, offering up to 75% off on a variety of fantastic items, from bedding to kitchenware.